July 18, 2024 Product Launch • Salesforce Rescue

Announcing Salesforce Rescue: 24/7 Emergency Data Recovery

When disaster strikes your Salesforce org—accidental deletion, failed deployment, compromised data—you need immediate help. Introducing Salesforce Rescue: emergency response for your most critical Salesforce incidents.

By Tyler Colby

3:47 AM. Friday Morning.

Your phone rings.

It's your night-shift admin. Voice shaking: "I just ran a bulk delete. Wrong filter. 47,000 Accounts. Gone."

Your stomach drops.

You open Salesforce. Recycle Bin: empty (records were hard-deleted via API). Last backup: 3 days ago. Data Loader recovery: would take 12+ hours to restore relationships. And your sales team starts calling customers in 4 hours.

This is a Salesforce emergency.

Who do you call?

Salesforce Support? They'll open a ticket. "We'll get back to you within 2 business days." (It's Friday. You won't hear back until Tuesday.)

Your implementation partner? They don't do emergency recovery. And they're closed until Monday.

Your backup vendor? They have the data. But restoring it requires you to manually reconcile 3 days of changes, handle merge conflicts, and fix broken relationships. Timeline: 48-72 hours. Your sales team needs this data in 4 hours.

You're on your own.

Until now.

Introducing Salesforce Rescue

Salesforce Rescue is a 24/7 emergency response service for critical Salesforce incidents.

When you have a crisis—not a project, a crisis—we respond immediately.

We're not consultants. We're not implementation partners. We're emergency responders for Salesforce data disasters.

What We Handle

  • Accidental mass deletion: Bulk deletes via UI, API, Data Loader, or automation
  • Failed deployments: Metadata deployments that corrupted data, broke workflows, or caused data loss
  • Compromised data: Mass updates that overwrote critical fields, integration failures that corrupted records
  • Sandbox refresh disasters: Production refresh to sandbox that wasn't supposed to happen
  • Security breaches: Unauthorized data access, mass export, or malicious deletion
  • Org corruption: Unknown state changes, mysterious data loss, broken relationships

If your Salesforce org is down, broken, or compromised—and you need it fixed NOW—call Salesforce Rescue.

How It Works

Step 1: Contact Us

Email or schedule a call. Describe the emergency.

We respond within hours for critical issues. You'll be connected to a senior-level Salesforce data recovery specialist who will:

  • Assess the damage
  • Determine recovery feasibility
  • Provide immediate triage guidance
  • Activate recovery team if needed

Step 2: Free Assessment (15-30 Minutes)

Our team connects to your org and runs diagnostics to understand the issue, assess severity, and provide initial guidance—no charge.

This includes:

  • Audit log analysis to identify what happened
  • Deleted record count and object types
  • Relationship integrity check
  • Backup availability assessment
  • Recovery complexity scoring

You receive a written recovery plan with:

  • Estimated recovery time (90 minutes to a few weeks, depending on complexity)
  • Data at risk (what can be recovered vs. lost)
  • Transparent pricing
  • Go/no-go decision point

Step 3: Rapid Response

If you proceed, we get immediate sandbox access and start fixing the problem with senior-level expertise only.

Recovery operations include:

  • Data restoration: Recover deleted records from backups, audit logs, or API history
  • Relationship reconstruction: Rebuild parent-child relationships, lookups, master-detail links
  • Conflict resolution: Handle records that changed since backup (merge strategy)
  • Validation: Verify data integrity, run validation rules, confirm record counts

Step 4: Resolution & Handoff

We fix the emergency, document what happened, provide prevention recommendations, and transfer knowledge to your team.

Architect's Note: Salesforce architects recommend implementing recovery-ready architecture from day one. This includes enabling Field Audit Trail on critical fields (stores 10 years of field history), using Platform Events or Change Data Capture to stream all changes to external storage, and maintaining versioned backups with relationship metadata intact. The Well-Architected principle of Trusted means architecting for failure—not hoping it doesn't happen. Organizations with robust audit trails and event streaming can recover from disasters in hours instead of days.

Real Recovery Stories

Case 1: The Automation Gone Wrong

Industry: Financial Services
Incident: Flow automation deleted 23,000 Opportunities (8 months of pipeline)
Time of Call: Saturday, 7:15 PM
Business Impact: Monday morning sales review with CEO—pipeline needed to be accurate

Timeline:

  • 7:15 PM: Emergency call received
  • 7:22 PM: Team connected to org, damage assessment started
  • 7:48 PM: Recovery plan delivered: 23,174 deleted Opportunities, recoverable from backup + audit trail
  • 8:00 PM: Recovery approved, operations begin
  • 11:45 PM: All Opportunities restored, relationships intact, data validated
  • 12:10 AM: Handoff complete, Flow automation disabled, prevention recommendations delivered

Outcome: Full recovery in 4 hours 55 minutes. Monday sales review proceeded with accurate pipeline. Flow automation bug identified and fixed.

CFO quote: "The cost of Salesforce Rescue was 1% of the pipeline at risk. Best money we've ever spent."

Case 2: The Deployment Disaster

Industry: Healthcare SaaS
Incident: Metadata deployment overwrote custom field formulas, corrupted 180,000 patient records
Time of Call: Thursday, 2:30 AM
Business Impact: Patient care coordinators unable to access accurate treatment plans

Timeline:

  • 2:30 AM: Emergency call from on-call admin
  • 2:38 AM: Connected to org, identified corrupted formulas
  • 3:05 AM: Recovery plan: Restore field definitions from backup, recalculate formulas, validate patient data integrity
  • 3:15 AM: Recovery approved
  • 6:42 AM: All field formulas restored, batch recalculation complete, validation passed
  • 7:00 AM: Care coordinators back online with accurate data

Outcome: Recovery in 4 hours 30 minutes. Zero patient care impact. Deployment process audit revealed missing validation step—now fixed.

Case 3: The Malicious Insider

Industry: Manufacturing
Incident: Terminated employee mass-deleted Accounts, Contacts, Opportunities before access was revoked
Time of Call: Monday, 9:47 AM
Business Impact: 60% of CRM data deleted, sales operations halted

Timeline:

  • 9:47 AM: Panicked call from VP of Sales
  • 9:53 AM: Org access granted, user frozen, forensic analysis started
  • 10:18 AM: Audit trail analysis complete: 8,942 Accounts, 43,871 Contacts, 12,034 Opportunities deleted
  • 10:30 AM: Recovery plan approved, law enforcement notified (per client request)
  • 2:45 PM: Bulk data restoration complete from previous night's backup
  • 4:20 PM: Relationship reconciliation finished, incremental changes merged
  • 5:00 PM: Sales operations restored, forensic report delivered to legal team

Outcome: Full recovery in 7 hours 13 minutes. Complete audit trail for legal proceedings. Security recommendations implemented: user lifecycle automation, permission reviews, anomaly detection.

Architect's Note: Security incidents require defensive architecture. Salesforce architects recommend implementing Event Monitoring (tracks all user actions in real-time), configuring Platform Events to stream deletion events to external SIEM, and using Transaction Security Policies to block mass deletions that exceed normal patterns. The Well-Architected principle of Trusted includes implementing principle of least privilege—users should never have Delete permissions on critical objects unless absolutely required. Most organizations over-permission and pay the price during security incidents.

Why We Can Recover When Others Can't

1. Purpose-Built Recovery Tools

We've built proprietary tools specifically for Salesforce emergency recovery:

  • Audit Trail Parser: Reconstructs deleted records from SetupAuditTrail and Field History
  • Relationship Rebuilder: Automatically reconnects parent-child relationships after bulk restore
  • Conflict Resolver: Merges backup data with post-incident changes (3-way merge with conflict detection)
  • Validation Engine: Runs comprehensive integrity checks before handing org back to client

These tools don't exist in standard Salesforce. They don't exist in backup products. We built them because we've seen every disaster scenario—and we built the tools to handle them.

2. Deep Salesforce API Expertise

Standard backup tools use Bulk API. Slow. Rate-limited.

We use a combination of:

  • Bulk API 2.0: For high-volume data operations
  • Composite API: For relationship-aware restores (insert parent + children in single transaction)
  • Metadata API: For schema recovery (field definitions, validation rules, page layouts)
  • Tooling API: For accessing audit trail and debug logs
  • REST API: For surgical updates and conflict resolution

We know which API to use for each recovery scenario. And we know how to orchestrate them for maximum speed.

3. Experience With Every Disaster Type

We've recovered from:

  • Accidental bulk deletes (most common)
  • Failed metadata deployments (second most common)
  • Corrupted formulas and workflows
  • Integration failures that overwrote data
  • Malicious insider actions
  • Ransomware that encrypted external backups (Salesforce data was safe, but external systems weren't)
  • Org merge disasters (wrong org refreshed from wrong source)

If it can go wrong in Salesforce, we've seen it. And we've recovered from it.

Response Times & Scope

Recovery timelines vary based on complexity:

  • Simple fixes: 90 minutes (e.g., flow loop causing CPU errors, broken validation rule)
  • Standard recovery: 3-6 hours (e.g., mass delete recovery, deployment rollback)
  • Complex recovery: 1-3 days (e.g., integration cascade failures, metadata corruption)
  • Critical incidents: Up to a few weeks (e.g., full org corruption, multi-system failures)

What's included:

  • Senior-level emergency response
  • Free initial assessment (15-30 minutes)
  • Full recovery operations
  • Post-recovery validation
  • Forensic report (what happened, how to prevent recurrence)
  • Knowledge transfer and prevention recommendations

What we DON'T do: Ongoing monitoring, preventative backups, or training. We're emergency responders, not your backup vendor or implementation partner.

Prevention: The Golden Rule of Salesforce Backups

Salesforce Rescue exists because disasters happen. But most disasters are preventable.

The Golden Rule: You're not backed up unless you've tested recovery.

Having a backup vendor doesn't mean you can recover. It means you have data in cold storage. Can you restore it? How long does it take? Can you handle relationship conflicts? Can you merge with production changes?

If you haven't tested recovery, you don't have backups. You have a false sense of security.

What "Recovery Ready" Looks Like

  • Daily backups: Automated, versioned, immutable
  • Field Audit Trail: Enabled on all critical fields (10-year retention)
  • Change Data Capture: Streaming all CUD operations to external storage
  • Quarterly recovery drills: Actually restore a backup to sandbox and verify integrity
  • Relationship metadata preservation: Backups include not just records, but relationship structure
  • Documented recovery procedures: Step-by-step playbook for common scenarios

If you have all of this, you're recovery-ready. If you don't, you're at risk.

Architect's Note: Recovery readiness is part of the Well-Architected Trusted pillar. Salesforce architects recommend implementing a tiered backup strategy: daily snapshots for full org recovery, hourly Change Data Capture for granular point-in-time recovery, and Field Audit Trail for field-level forensics. The best practice is to treat backups as versioned immutable datasets—never overwrite a backup, always create a new version. This enables time-travel recovery to any point in the past 90 days (or longer, depending on retention policy).

When to Contact Salesforce Rescue

Reach out immediately if:

  • Data has been deleted and Recycle Bin is empty
  • A deployment corrupted production data
  • Critical fields were mass-updated incorrectly
  • Flow loops are causing CPU timeout errors and blocking operations
  • Integration failures created duplicate or corrupted data
  • You suspect a security breach or malicious activity
  • HIPAA, SOC2, or other compliance violations occurred
  • Your org is in an unknown state and you don't know what changed
  • You need your org working again in hours or days, not weeks

We're NOT a fit if:

  • You need ongoing backup services (we can recommend vendors)
  • You want help with routine implementations or consulting
  • It's not time-sensitive or business-critical

Get Rescue-Ready

You don't need Salesforce Rescue today. But when you do need it, you'll need it immediately.

Save this information now:

Add it to your incident response documentation. Share it with your admin team. Brief your leadership team.

Because when disaster strikes at 3:47 AM on a Friday, you won't have time to Google "Salesforce emergency recovery."

You'll need help. Immediately.

That's why we exist.

Is Your Salesforce Org in Crisis?

If you're reading this during an emergency: contact us immediately. We respond within hours for critical issues. If you're preparing for potential disasters: save our contact information and review your backup readiness.

Get Free Emergency Assessment → Email Emergency Support
← Previous: Data Governance Next: Golden Rule of Backups →